Excellent article on Copyblogger about creating great content that stands head and shoulders above your peers. Here’s an interesting question: How do you know your content is exceptional? How do you benchmark your thought-leadership against your peers in your niche? Five Steps to Constructing an Exceptional Content Experience Remember when you could simply sit down […]
Category Archive for ‘Blogging’ 
Be The Center of Attention for Your Customers/Clients
A recent blog posting on the Marketing To Business Executives Blog talked about 10 different ways in which a company/consultant/coach could use content as a marketing tool for differentiation and branding. Ten Use Cases for Content Curation in Marketing Content curation offers the promise of addressing both information consumers’ and marketers’ challenges in taming the flood […]
Leveraging your time collecting information
This is a follow-up to Gini Dietrich’s excellent post on how to leverage your time in digesting all the information it takes to be an expert or authority figure – especially in blogging. I do it a little different than Gini – but accomplish similar results. First, I subscribe to over a 1,000 blogs on […]
Streamlining Online Information for Time Efficiency
Sometimes you have to hit me over the head with a 2 x 4 to get me to realize what I do every day A LOT of people would love to know. That’s what Robin Scott did when she direct messaged me about a comment I left on Julio Varela’s blog this afternoon (watch his […]
Promoting and Publicizing Your Blog
Promoting and publicizing your blog content is easy, but it does take about 15-20 minutes every time you publish, after you’ve set up the accounts on the different networks. This is the process I follow every time I hit publish: 1. Go to Delicious and create an account, if you don’t already have one. Save […]
How to Write Great Blog Content
Based on the feedback from “Tips for Starting a Blog,” it sounds like you’re ready to attract readers. So let’s get started! My friend Jeff Lipschultz commented on Monday that he was going to be brash and suggest quality is key to attracting readers. And he is 100 percent correct! Quality, value, and “what’s in […]
How to Blog: 10 Tips
I was catching up on my Google reader and subscribed blogs and came across Jeff Bullas, a blogger in Sydney. His blog, JeffBullas.com, discusses ideas and tips for better Internet marketing, including using the social networks as part of your overall strategy. The blog post that caught my eye, however, is one that has 30 […]
Starting a Blog: Eight Tips
When I speak to Vistage groups, at least one out of every two of you tells me you want to start a blog, but you don’t know how to get started. I always caution that blogs aren’t for everyone and that, once you get started, you can’t stop. It’s a pretty big time commitment and […]
How Can You Stand Out in a Crowded Field?
How can you stand out in a crowded sea of other leadership bloggers? How can you establish your brand as unique? How do you differentiate yourself to the point where CEOs look forward to your postings since they are so different from all the other generic stuff that everyone else posts in their blogs? Darren […]
What Scares You Most About Blogging?
I’d like to share an article I came across on the RemarkABlogger site. Michael Martine, wrote an article titled “Blogging Fears and How to Overcome Them”. It’s a good article worth reading if you are on the fence and hesitating whether to put your proverbial toe in the blogging waters and start doing it. Michael […]
