Is your LinkedIn Profile capable of attracting CEOs like a magnet? Do you get 20 plus CEOs looking at your profile every few days? Is your LinkedIn Profile a COMPELLING marketing document that excites and engages potential CEOs or is it a boring, mundane, lackluster, unimaginative, unimpressive, depressing and partial regurgitation of your resume? […]
Category Archive for ‘Linkedin’ 
Is Your LinkedIn Headline Compelling OR Mundane?
Does your headline on your LinkedIn Profile scream: Wow I want to connect with this person OR Does it quickly fade into the woodwork by stating: I’m so boring I copied my job title into the headline You wonder why your connection invites get ignored and rejected. You wonder why […]
Is Your Network Incapable of Generating CEO Referrals?
When was the last time you sat down and evaluated where your referrals are coming from? Do you get your referrals from Vistage/TEC corporate, cold calling, other chairs, or your existing network? My guess would be that very few of your new members come from your existing network. Why? Because you’re probably not working […]
Do Your Non-Profit Board Members Know Other CEOs?
In my Chair Coaching Program on how to leverage social media, one of the lessons we step through is how to see the connections your members have to peer CEOS on the non-profit boards, public commissions, and other community based organizations in your geographic market. This one module from our coaching program should produce more […]
Myths About CEOs NOT Using Social Media
Joe Pulizzi wrote a blog post about the myths of CEOs not using social media. A lot of CEOs in small businesses and entrepreneurial companies use these myths as rationalizations and justification for why they shouldn’t get involved in social because their peers are not involved. If you believe that to be to true, then […]
Why Do I Struggle with LinkedIn Introduction Requests?
One of the most common frustrations I hear from Chairs is regarding the uncomfortable subject of inviting someone on LinkedIn to connect with them, or asking a member of their network for an introduction. Jason Alba, who write the book, I’m on LinkedIn – Now What, has a blog supporting his book. In an article […]
LinkedIn Groups - Underutilized Opportunity
The use of LinkedIn Groups for Marketing to your target audience could be one of the most underutilized tools-opportunities which LinkedIn provides. Have you tested this yet by joining groups, posting links back to your website/blog, or engaging in a discussion? In a blog posting on the MarketingProfs Blog, the following comments were made: […]
Social Media is NOT About Collecting Contacts
Is your focus on LinkedIn to collect contacts as a primary social media strategy like putting eggs in a basket hoping they’ll hatch OR is your focus on communicating/interacting with your network (LinkedIn Connections)? So many individuals jumping on the social media are allocating way too much time in just acquiring contacts. There should be […]
Your LinkedIn Profile: Is it Time for Check-up?
Instead of the abbreviated amount of space in a few bullet points on your resume, or a bio, LinkedIn provides you with unlimited space to describe your accomplishments, achievements, honors, awards, and recognition. Bonus: LinkedIn also provides you with the tools to provide support for your claims through video clips, audio recordings, white papers, powerpoint […]
Members Active in Social Media - CEO Member Referrals Explode
Referrals and leads for CEOs are at a minimal level from your members’ social media connections with other CEOs because the whole social media networking arena is still in an early adopter phase. As I’ve been preaching, your participation in this discussion group, reading my blog, and taking the Chair e-Course I run on how […]
