Category Archive for ‘personal branding’ rss

Why Broadcast to Your CEO Network?

Let’s first define what is “broadcasting to your network.”  Then we can talk about what the value is – although you will have probably already come to that conclusion or understanding as I am talking about a definition of broadcasting.   Vistage and TEC Chairs Broadcasting Content In today’s marketing world, the technique of broadcasting […]

Can You Build Trust Through Social Media

Related posts:

  1. Social Media Engagement from Honesty to Trust In his book, Emotional Branding, Marc Gobe talks about taking…
  2. Building Your Personal Brand On Social Media Branding used to a “big business” thing. It was something…
  3. 5 Reasons Why You Shouldn’t Trust Social Networks The most common clash I see between the social network…

Word of Mouth Marketing is the PERFECT Strategy for Chairs

Word of Mouth Marketing is fashionable and perceived to work exceptionally well in today’s world of information overload. But exactly why is it so powerful?Here is the reason. Word of Mouth is all about what someone who is not perceived to have an …

Does Who You Know Matter?

As you spend more time building relationships, people will start to know who you are in your community. In order for this to happen, you need to stay very visible. Stay visible by attending events, making introductions, connecting online, and…

Content Curation - What is it - Why Do It?

I recently published a post in my Vistage Leadership Community Blog and LinkedIn Group, where I take some of the best material on leadership, sales management, leveraging social media, hiring, retention, and culture and share it with my network of Vistage Chairs, Members, Speakers, and Trusted Advisers. I’ve spent years combing the internet for the […]

Are You Using Local Marketing Tactics to be Found?

Social Media sites and tools are beginning to expand that help drive leads, referrals, and business to your local business (CEOs in a specific defined territory, city, or market). Perhaps, the marble analogy summarized on the Buzz 101 blog brings to light the importance of including local marketing tactics in your overall strategy to find […]

Should You Take it Slow and Easy When Communicating with Your Network?

Deborah Shane wrote a guest post on the Personal Branding Blog that got me to thinking. She spoke to the general weariness everyone seems to have around email messages. She made the following comments in her post:   People tell me all the time they are starting to only follow and get emails from people […]

What is the Value of Being an Influential OR Authority Figure?

  This badge is one reflection or element that illustrates I am quickly attaining the position of being an influential/authority figure in the specific area or niche of recruiting. There are many other metrics, standards, awards, badges, and recognition, but this was a big for me. However, this blog is not about me – it’s […]

All Content on The Chair Blog is Private - You Must First Register

All the content on this Chair Blog site is protected (blog articles, chair e-course materials, comments, and other free tools, templates, and downloads). LOG IN If you have already registered for access to this Chair Blog, LOG-IN BELOW with our simple LOG-IN form REGISTER NOW If you have not yet registered and would like to […]

Coaches and Consultants: Is Your Content Exceptional

Excellent article on Copyblogger about creating great content that stands head and shoulders above your peers. Here’s an interesting question: How do you know your content is exceptional? How do you benchmark your thought-leadership against your peers in your niche? Five Steps to Constructing an Exceptional Content Experience Remember when you could simply sit down […]

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