Are you building out a part of your referral network to include subject matter experts or real trusted advisers/trusted authorities? The distinction is critical. One you’ll rarely ever see referrals from, and one you’ll see an abundance of referrals. I was reminded of this distinction in reading a blog post from Patti Stafford on the […]
Tag Archive for ‘networking basics’ 
Are You Turning Off Your Network From Referring You?
Do you “un-inspire” your network to refer you? When was the last time you kept a referral source updated on the progress of their referral? When you did you thank them for the referral? Did you ask for their assistance in building the relationship with the person they referred? Most referrers want to be intimately […]
Why Do I Struggle with LinkedIn Introduction Requests?
One of the most common frustrations I hear from Chairs is regarding the uncomfortable subject of inviting someone on LinkedIn to connect with them, or asking a member of their network for an introduction. Jason Alba, who write the book, I’m on LinkedIn – Now What, has a blog supporting his book. In an article […]
What's Your Track Record of Referring Others FIRST?
One of the most important lessons I’ve learned in networking and generating referrals is to be exceptional at referring others first. I never ask for a referral until I’ve made at least a couple of referrals first. I want my referral sources to understand that I care about them deeply about them, and I […]
Can You Be Bothered to Network Today?
Is your networking and referral strategy an integrated part of what you do every day or is something you do when you have time? Do you put some rigor and discipline behind the process of networking and generating referrals OR is it more a function of hope and luck? Worst of all, do you confuse […]
Do You Treat Your Network as Your Most IMPORTANT Business Asset?
Sometimes we get so caught up in trying to close a deal, convince one person to make a decision, or become overwhelmed in the day-to-day chaos of “fire-fighting”, that we forget the lessons of Steven Covey to focus on the quandrant of spending time on important, but non-urgent matters. For most personal service providers, recruiters […]
Are You Creating a False Sense of Networking?
I love social media, don’t get me wrong, but the downfall of today’s social media is it can give people a false sense of security that they are effectively networking. Spending time on LinkedIn or Twitter is a smart component to your work life, but…
Word of Mouth Marketing is the PERFECT Strategy for Chairs
Word of Mouth Marketing is fashionable and perceived to work exceptionally well in today’s world of information overload. But exactly why is it so powerful?Here is the reason. Word of Mouth is all about what someone who is not perceived to have an …
Who in Your Network are the Best Introducers to CEOs?
It’s Trusted Advisers of course. Sometimes we make the process of getting referrals and leads too difficult. We try to get referrals and leads from people in our network that are terrible, horrific, and incompetent at making introductions. I came across this article on Who are the Best Introducers on the Business Networking Blog. It […]
Find CEO Members Easily: Referral Networking Is Everything
For most high value sales professionals, coaches, consultants, and speakers – referral networking is everything. All the other noise you engage in with marketing and generating leads – cold calling, putting on webinars, attending networking events should take a backseat to referral marketing. I was reminded of this the other day when reading a blog […]

