I liked this recent post by Scott Ginsberg on ensuring your network will find your messages impactful.
I assume the vast majority of Chairs send out some form of a regular communication to their network. (If you’re not drip-nurturing, perhaps now is the time to get started).
The big question is whether your network reads your emails, blog postings, tweets, Facebook updates. Scott describes 6 different approaches you can employ to grab the attention of your readers/followers/network and ensure your message will be read.
Perhaps, more importantly, not only will it be read – but it will have a powerful and meaningful impact on them personally.
Have you tried any of the 6 techniques he describes in his blog post. Do you have a mental or physical checklist every time you write a message to your network to make sure you’re covering one of these 6 approaches?
To read more about how to make your message more meaningful, click the following link:
HELLO, my name is BLOG!: 6 Ways to Make Your Messages More Meaningful, More Human and More Heard
Barry Deutsch
