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    How to Leverage LinkedIn for Marketing

     

    HubSpot Inbound Marketing Blog

    Lewis Howes, a well-known LinkedIn Expert, wrote a blog post on the HubSpot Inbound Marketing Blog, in which he described some basic areas of LinkedIn Optimization, similar to what we've been discussing in the Chair e-Course. In this blog post, he writes/talks (audio too) about how to get started with LinkedIn and what common mistakes to avoid.

    I particularly liked his section on a daily workflow within LinkedIn.

    Some of Lewis's daily/weekly LinkedIn activites include:

    • Reach out and connect with 5 influencial people
    • Spend 45-60 minutes a week answer questions
    • E-mail and ask a compelling question to three people I want to know better
    • Develop one question per week and send in to at least 50 qualified people for response.
    • Recommend one person per week.

    If you would like to read the full article on Leveraging LinkedIn, please click the link below:

    How to Leverage LinkedIn for Marketing

    Barry Deutsch

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    « « Use a Recorded Webinar as a Marketing Brochure| CEO Member LinkedIn Fear Factor Number 1 » »

    About the Author

    Barry Deutsch is a founding Partner of IMPACT Hiring Solutions, co-author of "You're NOT the Person I Hired", and "This is NOT the Position I Accepted". Barry is an award-winning international speaker, retained executive recruiter, and expert on hiring and retaining top talent, and executive job search.

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