Should you conduct research in advance of a networking meeting, an organized community meeting, or an event in your local town?
Should you know who you would like to meet and little about them before you ever shake their hand.
This is one of the basic elements of classic networking that Harvey Mackay has discussed in almost every one of his books.
His article reconfirms what Harvey Mackay always preached to his audiences.
The next time you're about to go into a meeting - regardless of whether it's a trade association dinner meeting, a community non-profit meeting, or a networking meeting, you should have done your homework first:
Which 3 people should you connect with?
What would you like to accomplish with each one?
What are some elements in their background for which you have material for a conversation (kids play soccer, sopurse is PTA President, cousin is on the school board)
Write this down on a 3x5 card to carry with you.
Make sure to update your notes on this person upon immediately leaving the meeting and getting into your car.
Follow-up and reference specifically what you talked about at the event.
Little trivial networking activities that add up to significant referrals and leads over time.



