Excellent article on Copyblogger about creating great content that stands head and shoulders above your peers.
Here's an interesting question: How do you know your content is exceptional? How do you benchmark your thought-leadership against your peers in your niche?
Five Steps to Constructing an
Exceptional Content Experience
Remember when you could simply sit down and pound out your “web log” post in 10 minutes? Well those good ol’ days are over.
Today, millions of blogs and other types of content are competing for your readers’ attention. Slicing through the clutter means taking your content writing skills to a whole new level.
The best way to bring your A-game is to focus relentlessly on the fundamental mechanics of meaningful content.
See more at www.copyblogger.com
Barry Deutsch
