How Important Are Keywords on a Resume?

Q. How important are keywords on the resume?

Most companies don’t have sophisticated resume software to search resumes. Large companies may have this, but most Orange County companies are small and therefore don’t have the software. The issue is with job boards. For companies that search online resume databases having the right keywords is important. If you are going to post your resume you should make sure you know the best keywords that will bring up your resume. Often it is title, industry, some functional keywords such as sales, marketing, employee benefits, accounting and so on.

One way I have found to identify your best keywords is to ask others what keywords they would use if they were looking for a person in your field. Collect these and embed the ones most often mentioned in your resume.

To download the free chapter on Conducting an Effective Phone Interview from our book “This Is NOT The Position I Accepted” CLICK HERE and then click on the Free Search Resources link.

How effective is your job search?  If you are not sure, download our free 8 Matrix Job Search Self-Assessment Scorecard. CLICK HERE and then click on the Free Search Resources link.

I welcome your thoughts and comments.

Brad Remillard

bradremillard

About the Author

Brad Remillard is a founding Partner of IMPACT Hiring Solutions, co-author of "You're NOT the Person I Hired", and "This is NOT the Position I Accepted". Brad is an award-winning international speaker, retained executive recruiter, and expert on hiring and retaining top talent, and executive job search.

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